Mediarihanna29

  Risky business The creative industries are a risky business for companies - it costs a huge amount of money to create a media product like a film and there's no guarantee the audience will like it. No brand loyalty A new, original film has no established brand or audience - it has to generate all the interest through marketing. This is why film companies prefer to make sequels, reboots or films from an established franchise (like the Marvel Cinematic Universe) - there is an existing audience ready to buy the product.  Star power If the film isn't from an existing franchise, film studios use star actors or directors to help generate interest in the film and find an audience. Star directors like veteran political filmmaker Ken Loach have an established audience that will always watch his films regardless of subject matter. A matter of timing Marketing campaigns need to be carefully timed to create excitement about the film's release. Often, the first teaser trailers will dr...

 Audience theory: key notes and terminology Passive & Active Passive: This is the view that audiences passively take in information from the media and that these messages have the same effect on everyone. Active: This is the more modern and generally accepted view that audiences interact with and make conscious choices regarding the media they consume. Hypodermic Needle Theory This is the suggestion that audiences are always passive and therefore take the intended message from the producer as if it was injected into their minds. This assumes no individual difference in audience members.  Create a new blogpost called ‘Audience Effects Theory’ and complete the following tasks: 1) Write a definition of a passive audience: An audience which accepts the messages encoded in a media text without challenge .    2)  Write a definition of an active audience:  engages, interprets and responds to a media text in dif...

 

  industry: Insidious Josh and Renai move to a new house, seeking a fresh start. However, when their son, Dalton, mysteriously falls into a coma, paranormal events start occurring in the house. And it was released on 29 April 2011 And it has become a big part and the Director: JAMES WAN  He portrayed Theater Director in Insidious: Chapter 3  and has been a crew member on all five Insidious films. the music that was made on this movie were from joesph bishara and  AUDI ENCE  the audience that has watched have been wanting for another part of insidious of getting the idea how popular it is to so     

Your learner response is as follows: 🙆❤ 1) Type up your feedback in  full  (you don't need to write the mark and grade if you want to keep this confidential).   I got mark  8/30 And grade 3 2) Read  the mark scheme for this assessment  carefully. Write down the mark you achieved for each question:  Q1 : 1 Q2 :1 Q3 : 1 Q 4 :1  Q5 : 2  Q6 :1 3) Identify one of your  stronger  questions. Why did you do better on this question? Use the mark scheme to help you with this. My strongest question was Number 3. 4) Identify one of your  weaker  questions. Why did you score lower on this particular question? Use the mark scheme to help you with this. My weakest question is the very last question because of how it had so many lines where it rushed me to wanting to full in the lines somehow, even to I got one out of 8. 5) Finally, write a  new , detailed paragraph for  Question 3 - the unseen text 12 mark question . Use ...

  blog tasks 1) What information do media companies use to create a demographic profile of their audience?   age, gender, income, education and occupation . 2) Why are media companies and advertisers increasingly using audience profiling and not just demographics?    It makes it easier for you to reach your target customer 3) What are the seven different Pychographic groups? lifestyle  values  personality  social statues  psychographics  opinions  attiudes  interest  4) Write a brief summary of what each Psychographic group is seeking or motivated by.   the underlying reasons or desires that drive individuals to take specific actions or make certain choices . In the realm of psychographic 5) What psychographic group or groups do  YOU  belong in? Think about your own interests and lifestyle and explain your decision. Remember, you may fit into two or three different groups!  I THINK I FIT IN OPINIONS BECAUSE ...